Get closer to your home loan customers.
Qualify, assess and convert more home buyers with Homely's AI-powered platform.
- Pre-qualified home buyers
- Up to 5x faster assessments
- No integration needed to start

Better applicants, less admin
Ready-to-assess home buyers, delivered straight to your team.
Smarter qualification
Prioritised, pre-qualified applicants with ID verification, security details, financial documents and a full credit profile.
Everything in one place
Loan officers get everything upfront, including pre-calculated risk metrics. No back-and-forth with home buyers.
Lower acquisition and operational costs
Our direct-to-bank model cuts reliance on intermediaries and manual processing, saving significant cost at scale.
Approve more loans in less time
70%
Less effort on application processing
Homely automates data collection, credit profiling and document retrieval, so your team can focus on quality approvals.
5x
Faster application assessments
Homely speeds up application processing by up to five times, helping lenders approve more loans in hours, not weeks.
Built around how lenders work
Qualified, matched and automated from first click to approval.
Fully qualified
Applications are checked against your credit policies and criteria, so you only receive ready-to-approve home buyers.
Better bank matching
Our proprietary Application Score matches buyers to the right lender using lender preferences, financial profile and creditworthiness.
Automate everything
AI replaces slow, error-prone manual tasks, from data collection to preparing risk metrics for scorecards.
API and system integration
Connects with your CRM and loan origination systems to remove data silos and streamline workflows.
Better, faster, smarter
Home loans made simple with AI and smart tech.

Open Banking ready
Standardised data structures and real-time API integrations provide a seamless pathway to enable Open Banking connectivity.
Tech alignment
Homely is designed to evolve with your systems and core banking platforms, ensuring long-term scalability and flexibility.
Security and compliance
Homely meets all local and international compliance requirements as required by the financial services industry.
Questions from lenders
Everything you need to know about partnering with Homely.
Homely is a digital platform, designed to eliminate the need for human intermediaries by leveraging AI and advanced technology. It operates as a direct-to-bank, fully digital solution, first of its kind in New Zealand.
Our platform is designed to be self-guided, and most users can navigate the process independently. However, if a user requires personalised advice or additional support with their application Homely holds a Financial Advice Provider (FAP) licence issued by the Financial Markets Authority (FMA). All financial advice provided through Homely is covered by that licence.
Our research shows that many borrowers prefer self-service tools for lender research, but a lack of effective options often means that going to a mortgage broker is the only option available to the borrowers. Homely fills this gap by offering a fully digital, AI-driven platform for self-directed customers complementing what mortgage brokers offer.
Homely charges a Success Fee for funded loans, similar to mortgage brokers. However, our fees are typically lower, reflecting the efficiency achieved through automation rather than human labour. Success fees vary depending on loan volume and the level of technical integration each lender chooses to have with Homely.
None. Homely functions as a standalone SaaS platform that mirrors a human broker’s workflow but with far greater automation. Lenders can start using Homely without any integration. However, to maximise efficiency, various integration options are available, which can reduce loan origination effort by up to 70%.
Lender participation is welcome at every stage of development. We are actively collaborating with selected lenders to customise both the customer journey and backend workflows to match each lender’s preferences. A test site with core functionalities is available for lenders to explore and test the platform.
Ready to meet better-qualified home buyers?
Join the lenders shaping Homely. Leave your details and we'll be in touch.